Posts

All the World's a Stage: How to Build Habits

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Consistent habits are essential for organization –  and,  that includes those habits that help you to organize your business .   Without it,  you’re  left with a haphazard management style.     Of course,  it’s  not easy to instill good habits – though,  it’s   not impossible : even if it does take some time & effort.     As many things do, habit-building also hinges on  process .   If you can create a process for what you want to do, and move through,  it’s  sort of  a great way  to instill the habits you want to develop.     Let me give you an example.     Let’s  say you want to start running  a mile every  morning .   Well, the night before, you can lay your shoes out .   And,  put your water bottle on the table .   Fold your workout  clothes, and  put them near the bed .   Choose your ro...

Fill to the Brim: Practice Area Pages Can Help Your SEO

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Optimizing   practice area pages on your website increases your domain authority online .   But,   it’s  also a competitive advantage, since most law firms just slough  off  building practice areas, just so they can be finished  with the project .     Think about it, though:  if potential clients do not have a specific lawyer in  mind, but  only know the type of legal work they need – your practice area page  can  become the touchstone for them .   The more  viable  keywords you can produce, surrounded by high-quality content, the more likely you will be to get served in search results.     In other words, you want to spend some time crafting these pages .   But,   you’re   not  alone, in doing so: as this is  a  great use  case for AI .   You can create practice area page drafts using generative AI, which you can then review  ...

Check, Please: You No Longer Need to Roam for Payment Solutions

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In the earl( ier ) days of electronic payments, it was essential to buy &  utilize  an online payments tool.     Nowadays, payment software is embedded in to  everything.   You see, primary vendors – like case management software providers & customer relationship management software vendors & accounting software hawkers, etc. – figured out that, if they built their own proprietary payments tool, they could keep all the payment processing fees for themselves .   That’s  better than forcing their clients into another platform (and, receiving no money) or  white-labeling  a third - party tool (and, only receiving a percentage of the money).     Now, that’s straight-up corporate greed, friends .   Of course ,  i t’ s  also  how  business  goes .     The good news is that, this is also better for the consumer – and, things don’t usually align this way – in that there is a...