Back Tracking: Now is Not the Time to Abandon the Efficiencies You Were Forced to Adopt During the Pandemic
As the COVID-19 pandemic begins to wane across the United States (maybe) , lots of folks are breathing cautious sighs of relief. It’s been a pretty crazy 16 months. Everybody is looking for a return to normalcy. But, your law firm shouldn’t be going back to normal. All those painful adjustments you made during the pandemic to get more digital, and to become more consumer friendly – make sure those stick around. You see, the need to run a more digital business (to drive down costs, and save time), and the importance of adjusting to the convenience economy (that was here before the pandemic, the pandemic just accelerated it) . . . none of that is going away. And, if you’ve already adjusted, and feel a strong pull to keep innovating, good on you. If not, it’s time to get on board, before you get passed by. If you’re still using premise-based technology, and swimming in paper ....