North by Northwest: Achieving Efficiency through Expertise

There’s been lots of talk over the last few years about law firm efficiency. And so , some folks address the value of workflows. And, others talk about how important it is to generate metrics around efficiency. And, then there’s the pressure coming from clients fed up with the inefficiencies inherent in traditional law practice and law firm billing. So, it makes sense that every law firm out there is looking to work faster, and smarter. But, one area that can significantly add up to more efficiency is expertise; yet, it’s often ignored, as an efficiency driver. However, one of the best ways to get faster = more efficient, at what you do, is to do it over and over and over again, until you’ v e mastered your tasks, and are massively proficient. So, if you focus on a specific practice area, by leaning into a niche, that’s a great way to add efficiency, because you’re gonna get particularly good, at that particular thing. It’s a similar p...