This Time It's Personal: Building a New Networking Program
Most lawyers derive the most (and their best) referrals from in-person networking, with other business professionals . Generally speaking, networking is something that business professionals (including lawyers) do naturally; and so, networking is usually not something that attorneys build a strategy around . But, you can; and, it makes your networking far more effective. There are three things you can do, to ramp up your networking game: Set Some Goals. If you establish some goals around the number of networking meetings you want to have, or the number of people you want to talk – or, if you target the people you want to meet, or places you want to go, in a more formal way . . . you’ll get closer to achieving those goals than if you had never set them at all. Make them stretch goals, and you will see improvement year-over-year. Connect Elsewhere. Make it a point to connect with anyone you meet on social media, as well . T...